A rigorous process.Measurable outcomes.
QueryVanta's work follows a structured methodology built around evidence, not assumptions. Here is exactly how we approach AI search visibility — from initial assessment through to continuous improvement.
The five-step process
How we improve your AI search visibility.
Every engagement follows the same five-step sequence. Each step builds on the last, ensuring that strategy is grounded in evidence and implementation is grounded in strategy.
Understand your business, your customers, and your current search position.
We begin by building a detailed picture of your business: what you do, who you serve, how your customers search for solutions like yours, and how you are currently represented across search engines and AI assistants.
This includes a review of your website, your existing content, your structured data, your entity presence across the web, and how competitors are positioned in the same search landscape.
Outputs
- Business and audience brief
- Customer query landscape map
- Competitor search positioning overview
- Baseline AI search representation audit
Identify exactly where visibility is being lost and why.
The Diagnose step is a structured technical and content assessment across eight dimensions. We examine every layer of your search presence — from crawlability and schema coverage to how AI assistants describe your business when asked about your category.
The output is a prioritised findings report that distinguishes between quick wins, medium-term improvements, and longer-term structural work. Nothing is left vague.
Outputs
- Technical SEO and crawlability findings
- Entity and knowledge graph accuracy assessment
- Structured data and schema gap analysis
- Content answerability scoring
- AI search representation findings
- Prioritised recommendations report
Build a clear, sequenced plan tied to your business goals.
Findings from the Diagnose step are translated into a sequenced strategy. We prioritise work by impact and effort, ensuring that the highest-value improvements are addressed first and that each action is tied to a specific visibility outcome.
The strategy covers content, technical, entity, and monitoring workstreams. It is written in plain language — no jargon, no vague recommendations — so you understand exactly what will be done and why.
Outputs
- Prioritised action plan by workstream
- Content and answerability strategy
- Technical and schema implementation roadmap
- Entity optimisation plan
- Success metrics and measurement framework
Execute the strategy with precision and full transparency.
Implementation covers the full range of technical and content work identified in the strategy: structured data deployment, entity optimisation, content rewriting for answerability, schema markup, and technical accessibility improvements.
All work is documented. You receive clear records of what was changed, where, and why — so nothing is a black box and your team can maintain the improvements going forward.
Outputs
- Structured data and schema deployment
- Entity and knowledge graph optimisation
- Content answerability improvements
- Technical SEO and accessibility fixes
- Full implementation documentation
Track performance, catch regressions, and adapt as search evolves.
AI search is not static. Models are updated, knowledge graphs change, and competitors adapt. The Monitor step establishes ongoing tracking of your AI search representation, structured data health, entity accuracy, and competitor positioning.
Regular reporting surfaces changes before they become problems. When the search landscape shifts, we identify the impact on your visibility and recommend adjustments — keeping your business accurately represented as the environment evolves.
Outputs
- AI search representation monitoring
- Structured data and schema health checks
- Entity accuracy tracking
- Competitor movement alerts
- Regular performance reporting
The 14-Day Diagnostic
A structured assessment before any commitment.
The 14-Day AI Search Visibility Diagnostic is a standalone assessment that gives you a complete picture of your current search visibility across eight dimensions. It is the starting point for every QueryVanta engagement — and it can be commissioned independently, with no obligation to proceed further.
What the Diagnostic covers
Technical SEO & crawlability
We assess whether search engines and AI crawlers can access, index, and interpret your website correctly. This includes page speed, mobile usability, crawl errors, redirect chains, and canonical tag accuracy.
Entity & knowledge graph accuracy
We examine how your business is represented as an entity across the web — in Google's Knowledge Graph, Wikidata, industry directories, and other structured sources that AI models draw on when describing businesses.
Structured data & schema coverage
We audit your existing schema markup for completeness, accuracy, and alignment with current best practice — identifying gaps that prevent search engines and AI systems from understanding your content.
Content answerability
We evaluate whether your content directly answers the questions your customers are asking. AI assistants surface businesses whose content is structured to answer specific queries — not just rank for keywords.
Customer query alignment
We map the actual questions your target customers ask across search and AI platforms, and assess how well your current content and structure aligns with those queries.
AI search representation
We test how major AI assistants describe your business, your category, and your competitors — identifying inaccuracies, omissions, and opportunities to improve how you are cited and recommended.
Competitor search positioning
We analyse how your direct competitors are positioned in both traditional and AI search — identifying where they are outperforming you and where you have opportunities to gain ground.
Local search visibility
For businesses with a local or regional presence, we assess your visibility in local search results, map packs, and AI responses to location-based queries.
What you receive
- A written findings report covering all eight dimensions
- A prioritised list of recommendations, categorised by impact and effort
- A plain-language summary of your current AI search representation
- A recommended next-steps plan if you choose to proceed
The Diagnostic is completed within 14 days of engagement. All findings are presented in a written report — no slide decks, no filler.
The client journey
From first contact to ongoing visibility.
Here is what working with QueryVanta looks like in practice — from the initial conversation through to a sustained, monitored search presence.
Initial conversation
You get in touch via the contact form or by booking the Diagnostic directly. We ask a few questions about your business, your current situation, and what you are trying to achieve. No sales pitch — just a straightforward conversation.
Diagnostic engagement
We begin the 14-Day Diagnostic. You provide access to your website and any relevant accounts. We conduct the assessment independently and return a written report within 14 days.
Findings review
We walk through the Diagnostic report together. You ask questions, we explain the findings in plain language, and we discuss the recommended next steps. There is no obligation to proceed.
Strategy and proposal
If you choose to proceed, we develop a detailed strategy and proposal based on the Diagnostic findings. The scope, timeline, and deliverables are agreed before any work begins.
Implementation
We execute the agreed strategy across technical, content, entity, and structured data workstreams. You receive regular progress updates and full documentation of all changes.
Ongoing monitoring
Once implementation is complete, we move into a monitoring and optimisation cadence — tracking your AI search representation, catching regressions, and adapting as the search landscape evolves.
Get started
Begin with the 14-Day Diagnostic.
The Diagnostic is the clearest way to understand where your business stands in AI search — and what it would take to improve. Commission it independently, with no obligation to proceed further.